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3 Reasons Authorship Matters
“By Larry Neilson” By now, some of you are asking yourselves, what is authorship? Great question. For this purpose we are going to define the word in a very broad sense as the person who originates...
View ArticleTop 5 SEO Mistakes According to Matt Cutts
According to Google’s head of search spam, Matt Cutts, here are the top 5 SEO mistakes webmasters make. Having a website that is not crawl-able or hidden from search engines Not having page titles...
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Tired of SEO Scare em and Save em Tactics?
I just received my 14th SEO email for the day with latest scare em and save em sales tactics and it made me reflect on older marketing tactics like telemarketing. I remember when people used to sake...
View ArticleHow Do Smart Phones and Tablets Apply To Your Business?
If you think for a minute that smart phones and tablets don’t apply to your business; I read an interesting article regarding smartphone operating systems this morning. After being badgered with...
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The Importance of an Effective Insurance Marketing Website- Part 2
The Importance of an Effective Insurance Marketing Website- Part 2 By Larry Neilson, CEO, Neilson Marketing Services As I stated in part 1 of this blog post, there are a number of critical reasons why...
View ArticleSymptoms of a Bad Website
Building a website is similar to constructing a building. Much like how architects work with construction developers to build spaces, graphic designers work with coders to build websites. From...
View ArticleSurviving the Post-Mobilegeddon World
Quick Note: Mobilegeddon is a name given by web developers to Google’s algorithm update back in April 2015. This update gave priority to websites that were responsive to mobile devices. Apri 21st, 2015...
View ArticleDriving Traffic: The Benefits of Blogging
In the digital world, we have witnessed a Content Boom take place throughout the last decade. Vlogs, podcasts, and content articles are among the few examples of what many businesses today are using to...
View ArticleDriving Traffic: Unleashing Your Content Strategy
The term content strategy became a part of the marketing lexicon in 2009. In those days, the concept was novel, yet vague. Now, in 2016, we have grown so accustomed to the deluge of information and...
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